Cipla case study

Published at: 18-05-2022

Snapshot:

  • Quantity – Countertop Wooden Display Unit- 1300 Pcs
  • Target Location – PAN India
  • TG – Doctors

Background:

  • Countertop wooden Display Units were designed to enhance brand visibility and multi-purpose utility.
  • Cipla is a global company that is constantly working towards making high-quality medicines available to its consumer at affordable prices.
  • They wanted to increase their brand visibility and awareness all over India.

Challenges:

  • Increase brand visibility all over India
  • Durable & multi-purpose Counter Top display to increase brand visibility.
  • Adhere to Cipla's guidelines and quality standards

Solution: 

  • We provided a countertop wooden Display Unit that includes a shelf for a sample dispenser, a key holder, a digital clock, a Mobile holder, and ample Branding opportunity in the front and back panel.
  • This display unit is engineered for utility purposes as well as for good brand placement.
  • The wooden display’s sturdy design made it suitable for multiple uses.

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